SERENGETI BREWERIES LIMITED(SBL) ANNOUNCE MR STEVE GANNON AS MANAGING DIRECTOR

Mr. Steve Gannon

Serengeti Breweries Limited (SBL) is pleased to announce the appointment of  as Managing Director, effective 1 July 2012. Mr.

Steve Gannon joins SBL from Diageo Cameroon Hub where he has been Managing Director since 2009.

In this role at the helm of SBL, Mr. Gannon will be a member of the East African Breweries Ltd Executive committee.

Under Mr. Gannon’s leadership for three years, the Diageo Cameroun Hub business has delivered significant share growth in beer and established new businesses in premium spirits.

During Mr. Steve Gannon’s tenure leading the Diageo Cameroun Hub business he has led significant investment behind building capacity and expanding the businesses routes to market.

In addition, Mr. Gannon has been central in leading the development of the Business Coalition Against Corruption in Cameroon – an unprecedented initiative in partnership with the Cameroon government to create a private sector movement united against corruption.

Prior to his role within Diageo Cameroun Hub, Mr. Steve Gannon has had 30 years commercial experience in Diageo, including leading the Diageo Venture Africa Business, launching the Guinness brand in a number of African markets as well as doubling the Diageo Africa spirits business in the Diageo Venture Africa markets.